New Brooklyn Media partnered with Trinity to lead a full creative refresh, working alongside our web development partner, Maritime Design, and brand strategy collaborator ShanCo Studio. Together, we rolled out a new website, complete with strategic copy and a refreshed visual identity that reflects Trinity’s professionalism and community roots. We provided original photography and continue to support Trinity as their one-stop creative partner—producing vehicle wraps, marketing collateral, signage, and digital content that keep their brand consistent and recognizable.

We approached Trinity’s brand evolution with a focus on clarity, consistency, and confidence. Working closely with their leadership team, we helped define what sets Trinity apart, from their deep community roots to their commitment to quality and innovation in the energy efficiency sector. The collaborative strategy developed with ShanCo Studio laid the foundation for a refreshed brand that could scale as the company grows. We brought that strategy to life visually and digitally through a clean, user-friendly website (developed in partnership with Maritime Design), updated messaging, and consistent brand visuals. We also equipped Trinity with a growing library of original photography to use across platforms, helping them connect with both residential and commercial audiences.

Trinity now has a brand that reflects the strength of its work and the ambition of its leadership. The refreshed identity has positioned the company for growth outside of Nova Scotia and given them the tools to communicate their story with greater confidence. With a solid brand foundation in place, our ongoing partnership ensures that Trinity continues to show up with professionalism and purpose, whether online, on a job site, or on the side of a service vehicle.